1.   Pricing is very important.  Make sure you do your research to make sure you set a                 price that complements the market in your area.

2.   Prepare your home for sale. Start with the outside and work your way in.  That way,            the property will show curb appeal and catch the interest of potential buyers as you work       on the inside.  There is a detailed list on the Seller Information page.

3.   In marketing your home, take clear and captivating photographs. Use them for print ads,       flyers/eflyers, direct mailers, open houses, websites, and signs.  You can also host virtual       tours and broke/agents tours of you property.

4.   Negotiation starts when the buyer wants to purchase the home.  You can negotiate            directly with the buyer if they are not represented by an agent and not paying a                 commission, however if a buyers agent is involved, negotiate the contract with the agent       if you are paying the commission.

5.   If the buyer is not represented by an agent, offer to help write up the purchase contract.

6.   Make sure the buyers are prequalified by a lender.

7.   Accept an earnest money deposit that makes the buyer have a vested interest in the            transaction.

8.   In the contract, if there is anything that you have to do and it is depending on the sale       of your home or if you think you may receive a better offer, write it into the contract as a       contingency based on what your situation may be.  For example, the sale of said                 property is contingent upon seller finding a home within 30 days of the acceptance of            this contract.

9.   Remember you can always write a counter offer.

​10.  If you reject an offer, make sure it is a legitimate reason that can be expressed in                 writing.

11.  If a buyer refuses to pay your asking price, sweeten the deal by offering to buy-                down the mortgage, pay some or all of the closing cost, or buy a home warranty, etc.

12.  A home inspection is in your best interest and is advised to get it done before putting             your home on the market.  This way, you'll know what issues you have and are able to        address these before the home is on the market.  In addition to that, you can give a             copy to the buyers, which they may accept in-lieu-of hiring another inspection, however        if the buyer insists on having another inspection, it's ok, let them pay for it.

13.  Be prepared for a final walk-through inspection of the property- this is not a buyer's             renegotiation time.

14.  Be prepared to provide the buyers with any disclosures and reports, ongoing contracts,        etc. they ask for. Although the state of Alabama is a caveat emptor(buyer beware)state,        and you are not required by law to do so, it is in your best interest to cooperate and             close the deal. 

15.  Buyers will likely obtain title insurance to insure that you are indeed the                            property's owner and it is free from any liens etc. This expense can be negotiated                  between the parties.

16.  Think of buying a home warranty. This will mean peace of mind for both buyers and              sellers, shielding sellers from blame and buyers from distress.